Elevating The Everyday

Behind the Scenes

Behind the Scenes

While working as a private label, I have gotten used to being behind the scenes. We love to design for others; retailers buy our product, take it for their own, sell it in their stores, and reorder when stock gets low. This buying process occurs all without the actual customer ever knowing that the product came from our studio— we leave no trace to the general public. As someone who actually enjoys designing exclusive products for major retailers, I sometimes forget to give recognition to our special space, the home and idea tank of Revello Inc. and Ariana Ost.  Our studio resides...

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Nonconformist

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Nonconformist

“You have to make your own course. You have to take charge, you have to create your own destiny and you can’t take no for an answer.”

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Bonjour Tout Le Monde

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Bonjour Tout Le Monde

My name is Ariana and I am the founder of Revello private label service and Ariana Ost brand. From an early age, I fantasized of all things fashion and aspired to be a Parisian couturier.  After graduating from Parsons School of Design, I pursued my dreams of founding my own business and being a full-time designer. With my dad by my side, we started Revello private label together in 2012 and Ariana Ost in 2016. Today, we continue to be a father daughter duo running our business. Based in the heart of the Flatiron district in NYC, we work in an open...

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